Matthijs de Vreede

Matthijs de Vreede has extensive experience in marketing, particularly as a CRM Marketeer at SportCity since October 2004, focusing on data-driven promotional campaigns and enhancing customer engagement through cross-channel communication. Previously, Matthijs held positions as a Sales and Marketing Manager at both SportCity and Fit For Free, where responsibilities included the development of large-scale multimedia campaigns, budget management, and team leadership. Matthijs's early career featured roles in marketing coordination and communication, culminating in a solid educational foundation with degrees in Commercial Economics from HU University of Applied Sciences Utrecht and Detailhandel from ROC Leiden.