Amit Patel

Amit Patel is a seasoned marketing and events professional with extensive experience spanning over two decades. Currently serving as the Group Head of Marketing Events at Sportradar since December 2019, Amit has held various managerial roles in leading marketing agencies, including positions at Cheil UK, Techdept, and BMB LLP. Amit's areas of expertise encompass experiential marketing, project management, client servicing, and event execution for high-profile brands such as Microsoft, Samsung, and Lloyds Bank. Notable achievements include contributions to award-winning campaigns and the successful delivery of large-scale events across the UK and Europe. Amit holds a degree from King's College London and has a strong foundation in project and budget management from early career roles at Making Waves and Kings College London Students' Union.