Shabaz Singh

Shabaz Singh is an experienced professional in sports marketing and advertising sales with a robust background in various roles. Currently serving as the Director of Advertising Sales at Sportradar since March 2021, Shabaz focuses on developing the Ad:s product unit and supporting companies in the Igaming sector with their marketing strategies. Prior roles include Head of Sales and Marketing at Fans on Stands and Enchante, where Shabaz led sales and digital marketing initiatives. Shabaz has a proven track record in generating significant revenue through sports travel packages at EbixCash Holidays and Medallin Sports, and has facilitated media rights and sponsorship negotiations with notable clients. Educational qualifications include a Master’s Degree in Sports Business from New York University and a Bachelor of Engineering in Mechanical Engineering from Punjab Engineering College.