Sian Wells

Sian Wells is a seasoned professional in performance marketing and e-commerce, currently serving as the Senior Performance Marketing & E-Commerce Manager at SportsShoes.com since April 2025. Prior to this role, Sian held various positions including Head of Performance Marketing and Digital Marketing Manager at Parcel2Go.com, and Digital Marketing Specialist and PPC Executive at Pets at Home. Sian's career began at N Brown Group as an International Digital Marketing Executive, where effective management of international PPC strategies led to significant revenue growth. Additional experiences include Marcoms Assistant at Checkland Kindleysides, Student Brand Manager at Spotify, and a Marketing Intern at Tunafish Media. Sian co-founded the NTU Fashion Society, achieving notable recognition and membership growth. A graduate of Nottingham Trent University with a degree in Fashion Marketing and Branding, Sian combines creativity and analytical skills to drive successful marketing initiatives.