Jim O'Keeffe

Jim O'Keeffe serves as the Sr. Director of eCommerce Merchandising and Brand Strategy at Spreetail, where significant revenue growth in the multi-hundred million dollar range for brands has been achieved in 2023 and 2024, primarily focusing on Hardline Summer Seasonal products. O'Keeffe's prior roles at Spreetail included Director and Manager positions, where leadership of teams and responsibility for significant annual business portfolios in Pool, Spa, Watersports, and Holiday Decor were emphasized. Earlier experience includes a Technical Project Manager role at Cerner Corporation, including leading scrum teams for a HealthCare App Store, and various positions in operations and due diligence analysis. Educational credentials include a Bachelor of Science in Business Administration with double majors in Economics and Management from the University of Nebraska-Lincoln and a study abroad program in Economics at the University of Oxford.