Lily Betjeman

Lily Betjeman is a seasoned marketing professional currently serving as the Director of Content Marketing at Spring Health since May 2021, where responsibilities include enhancing brand awareness through community engagement and content development. Notably, Lily scaled the Content Marketing team from one to six full-time employees, led a successful rebranding initiative, and established an effective organic social media strategy, achieving significant audience growth and engagement metrics. Prior experience includes roles as Associate Director of Content and Senior Brand Strategist at Beyond, where contributions involved developing research-driven product experiences for clients like Google, Mailchimp, and Snapchat. Previous positions encompass Brand Copywriter & Editor at OpenTable, Copywriter at Allis Inc., and Communications & Community Manager at Stoked Mentoring, along with a foundational internship at British Vogue Magazine. Lily holds an M.A. in Arts Journalism from Syracuse University.