Jean Whitman

Jean Whitman has a diverse work experience spanning multiple companies and roles. Jean started their career as a Marketing Assistant at Hackett Publishing Co. in 2000 and later became a Promotions Manager.

In 2009, Jean joined Moleskine as a Sales Management Associate, where they developed sales pitches and action plans to achieve sales growth. Jean became a Sales Manager and achieved significant growth in Canada.

From 2011 to 2015, Jean worked at Palgrave Macmillan as an Associate Marketing Manager, where they developed and executed marketing strategies to build the profile, readership, and submissions for scholarly journals. Jean increased site traffic and article usage utilizing digital marketing, improving ROI and efficiency.

Jean then joined Nature Publishing Group in 2015 as a Marketing Manager, leading a team responsible for increasing readership and submissions for academic journals. Jean developed a data-driven team strategy and successfully cascaded successful approaches across portfolios.

Jean's next role was at Springer Nature Group as an Associate Marketing Director from 2016 to 2020. Jean led a team in creating effective campaigns and piloting new approaches to increase submissions across a diverse journal portfolio. Jean tested and evolved automated campaigns with a focus on email marketing.

From 2020 to 2021, Jean was the Head of Marketing for BMC Flagships and Series, where they delivered an author-centric marketing strategy to support ongoing submissions growth. Jean managed a team of Marketing Managers, encouraging collaboration and scaling up successes.

Since 2021, Jean has been the Head of Strategic Marketing for Medicine & Life Sciences at Springer Nature Group.

Jean Whitman completed a Mini MBA in Marketing from Marketing Week in 2022. Prior to that, they obtained a Bachelor's Degree from Brown University between 1993 and 1997. The field of study for their Bachelor's Degree was not specified.