Melvin Richard

Melvin Richard is a seasoned marketing professional with significant experience in demand generation and growth marketing. As a Senior Manager at SelectSoftware Reviews since March 2025, Melvin leads the demand generation initiatives. Prior to this role, Melvin was a Senior Growth Marketing Manager at Springworks, where expertise included product marketing and substantial achievements in SEO, conversion rate optimization, and managing paid media campaigns. Melvin's initiatives resulted in notable improvements in website traffic, conversion rates, and annual recurring revenue. Additionally, Melvin participated as a Fellow in the GrowthX program, where the development of a growth strategy for RazorpayX earned recognition at Demo Day. Melvin holds a Bachelor's Degree in Mechanical Engineering from Saranathan College of Engineering.