SQREEM Technologies
Nisha Desai has extensive experience in the digital marketing industry, with a focus on media and partnerships. Nisha is currently the Vice President of Media & Partnerships at SQREEM Technologies, a role they have held since April 2023. Prior to this, they were the Head of Media & Partnerships at the same company from March 2021 to March 2023. Before joining SQREEM Technologies, Nisha worked at i-dac Asia as a Digital Media Director from January 2017 to November 2019, and as an Associate Media Director from July 2015 to December 2016. Nisha also held positions at Performics, where they worked as a Group Manager from July 2014 to June 2015 and as a Manager SEM from October 2011 to June 2014. Earlier in their career, Nisha worked as a Search Marketing Manager at Contextual Advertising Pvt. Ltd.(Communicate2) from June 2009 to September 2011, and as a Campaign Manager at Ventura Pvt. Ltd from May 2008 to May 2009. Nisha began their career as a Search Executive at care management international PUNE from November 2007 to April 2008. Overall, Nisha has a strong background in digital marketing, with expertise in areas such as search engine marketing, performance marketing, and campaign management.
Nisha Desai completed their Master of Business Administration (MBA) at Murdoch University from 2017 to 2018, focusing on Business Administration and Management. In March 2019, they also obtained recognition from Adobe Advertising Cloud Academy.
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SQREEM Technologies
A pure AI company, SQREEM is one of the world’s biggest digital behaviour aggregators. SQREEM's AI engine continuously collects analyses, translates, and catalogues vast amounts of open web data, fusing this information to capture anonymous digital footprints that define highly targetable cookie-free audience cohorts. SQREEM provides some of the world’s top brands with intent-based insights on digital consumer behaviours to identify relevant key audience segments while informing the development of tailored media messaging. Introduced in 2021, ONE Market is the world’s first AI-enabled media exchange. A game-changer in the programmatic advertising industry, ONE Market merges all SQREEM's tech stack layers, delivering an optimised end-to-end solution that seamlessly connects the right audience with the right digital destination - when and where behaviours occur. ONE Market is purposefully designed as a plug and play platform to work directly into any workflow. Cookie-free and GDPR compliant, the solution is free of charge. • The Straits Times: Singapore’s Fastest Growth Companies 2022, No. 19 • Financial Times: Asia-Pacific Fastest Growing Companies 2021, No. 53