Engineering and Product Development

About

The Engineering and Product Development team at SRAM is responsible for the innovation, design, and improvement of bicycle components, ensuring high performance and reliability. This multidisciplinary team collaborates on advanced technologies, product design, and engineering processes, integrating electrical, mechanical, and software engineering expertise to create cutting-edge solutions for cyclists worldwide. Through iterative development and rigorous testing, they strive to enhance rider experience and drive the future of cycling technology.


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