Sri Lanka Institute of Marketing
Krithika Kulendran is a professional with extensive experience in the travel and tourism industry, currently serving as a Junior Associate for SLIM Trainings at the Sri Lanka Institute of Marketing since March 2021. Prior to this role, Krithika worked as a Travel Executive at Travel Outlook (Private) Limited from March 2018 to February 2020, and at Shums Travels and Holidays from July 2016 to August 2017. Krithika holds a Diploma of Education in Aviation, Travel and Tourism & Hospitality Management from Louis Preston, completed between 2015 and 2017, and also completed Advanced Level Examinations at Lexicon International School from 2005 to 2013.
Sri Lanka Institute of Marketing
Since 1970, SLIM has been promoting marketing excellence and elevating the status of marketing in Sri Lanka. Subsequently incorporated by an Act of Parliament in 1980, SLIM is a member of the Federation of Chamber of Commerce and Industry of Sri Lanka and of ESOMAR, the Federation of Marketing Research Industries. We are also a member of the Asia Marketing Federation, which is affiliated to the World Marketing Association. Vision To lead the nation’s efforts towards economic prosperity. Mission To establish marketing as the driving force, which enhances business and national value. Objectives - To contribute within the area of our professional competence, to the economic growth of the country - To foster the development, growth and wider acceptance of marketing as a key management function - To provide a professional forum for its membership - To advise and assist on the formation, implementation and appraisal of national policies on any matters connected withmarketing, both in Sri Lanka and abroad - To suggest and promote legislative action in the sphere of marketing to serve the best interests of the country - To promote, maintain and uphold professional and ethical principles and standards in the practice of marketing in Sri Lanka