Tero Asikainen

Tero Asikainen is an experienced commercial director currently serving at SSP Finland since September 2018, where responsibilities include developing commercial strategies and leading various teams in purchasing, supply chain, and new product development. Prior roles at SSP Finland encompassed operations and purchasing director, overseeing the business during a transition period, and purchasing director, managing the purchasing function and budgetary aspects. Tero's previous experience includes positions as purchasing manager at Froneri, team lead in contract manufacturing at Nestlé, and product group manager at Kesko, showcasing a strong background in procurement and category management across multiple sectors. Tero holds a BBA in International Trade from Tampere Polytechnic and has also studied at Assumption University.