Barbara Hofschneider

Barbara Hofschneider has a diverse and extensive work experience. Barbara is currently serving as the Head of Marketing, Communication & Fundraising at St. Anna Kinderkrebsforschung (Children's Cancer Research Institute - CCRI) since January 2023. Before that, since September 2018, they have been the owner and consultant at DIE HOF, specializing in Communication Consulting & Brand Strategy.

From April 2017 to September 2018, Barbara was the Head of Operations & Marketing at mything GmbH. Prior to that, they held the position of Brand Manager (Marketing & Communications) at bwin.party digital entertainment from August 2012 to April 2017.

Barbara's earlier experience includes working as Etat Director at Young & Rubicam from 2011 to 2012, at EURO RSCG from 2007 to 2011, and at Draftfcb from 2000 to 2007.

Barbara Hofschneider attended Werbe Akademie Wien from 1998 to 2000, where they obtained a Diplom in Werbung & Kommunikation.