Amanda Clayton

Amanda Clayton is an accomplished leader in fundraising and audience strategy, currently serving as the Director of Audience Strategy at St. Jude Children's Research Hospital - ALSAC since May 2024. Previously, Amanda held the position of Director of Product Management for Marketing & Analytics at ROI Solutions, focusing on cloud-based tools for nonprofit clients. Amanda's extensive experience at Make-A-Wish America included roles as Vice President, Integrated Fundraising, where significant revenue growth was achieved through omnichannel strategies, and as Sr. Director, Integrated Fundraising, where innovative digital initiatives were launched during the COVID-19 pandemic. Earlier positions include managerial roles at Médecins Sans Frontières, Defenders of Wildlife, and Integral, LLC, with foundational experience in production and administrative support at the World Wildlife Fund and the US Navy.