St. Jude Children's Research Hospital
Laura Faught, MBA, currently serves as Senior Manager of Market Research, Brand and Audience Strategy at St. Jude Children's Research Hospital - ALSAC since March 2017. In this role, Laura leads brand tracking and audience market research to enhance branding strategies while contributing to the organization's global mission as a member of the advisory panel. Previously, Laura held positions such as Market Research Manager and Senior Specialist in Marketing Research, accumulating extensive experience in both qualitative and quantitative research methodologies, particularly within the nonprofit and corporate sectors. Academic credentials include an MBA with a focus on Leadership from Union University and a Certificate in Principles of Market Research from the University of Georgia's Master of Marketing Research Program. Bachelor's degree in English: Creative Writing was obtained from the University of Memphis.
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