Melanee Hannock

Melanee Hannock is an accomplished digital expert currently serving as the Chief Digital and Innovation Officer at St. Jude Children's Research Hospital - ALSAC since 2007, where leadership of a team of over 200 professionals has resulted in a remarkable 1,600% growth in online revenue. Previously, Melanee held several key positions at The Walt Disney Company from 2004 to 2007, including Senior Vice President of Innovation & Strategy, focusing on strategic planning and marketing for numerous web gaming products. Earlier career experience includes serving as Senior Brand Manager at Hasbro Interactive and Atari Games from 1999 to 2004, overseeing brand management and marketing for video games. Melanee holds an M.B.A. from the University of Massachusetts Lowell and a B.S. in Marketing from the Rochester Institute of Technology.