Megan Blackburn

Senior Director, Integrated Marketing at Staples Canada

Megan Blackburn has extensive experience in digital marketing and product management. Megan currently holds the position of Senior Director of Digital Marketing, Email, Media, and Loyalty at Staples Canada since July 2022. Prior to that, they worked as the Director of Digital Marketing at Staples Canada starting in May 2019. Before joining Staples, Megan worked at Hudson's Bay Company from September 2014 to May 2019, where they held the roles of Senior Manager of Digital Marketing for Cosmetics and Apparel, as well as Senior Manager of Mobile Marketing. Megan'sresponsibilities at Hudson's Bay Company included strategic planning, program execution, content creation, and optimizing key metrics for driving traffic, conversion, and revenue. Before that, Megan worked as a Mobile Marketing and Product Manager at Yahoo! Canada from June 2007 to 2014, where they developed and executed marketing strategies across multiple communication platforms. Megan started their career at Maritz as a Production Coordinator from June 2003 to September 2006.

Megan Blackburn received their BBA degree with a specialization in Business- Marketing from Wilfrid Laurier University, where they studied from 2003 to 2007.

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