Tressie Lieberman

Tressie Lieberman is a seasoned marketing executive with extensive experience in brand transformation and digital innovation across multiple prominent companies. Currently serving as the Global Chief Brand Officer at Starbucks since November 2024, Lieberman previously held the position of Chief Marketing Officer at Yahoo from August 2023 to November 2024. Notable accomplishments include a tenure as Vice President of Digital Marketing and Off-Premise at Chipotle Mexican Grill, where Lieberman developed strategies that led to significant growth in digital ordering and recognition from Time100 and Fast Company. Additional roles include Chief Marketing Officer at Snap Kitchen and Vice President of Digital Innovation at Taco Bell, emphasizing brand modernization and engagement through digital channels. Lieberman began a career in digital marketing at Pizza Hut, driving substantial online revenue growth and spearheading digital transformation initiatives. An alumnus of The University of Texas at Austin with a Bachelor of Science in Advertising, Lieberman’s expertise reflects a strong commitment to elevating brand presence and consumer engagement through innovative marketing strategies.