Lacey Pierce

Associate Director, ABM & Digital Marketing at StarCompliance

Lacey Pierce has a diverse work experience spanning various industries and roles. Lacey'smost recent position is as a Digital ABM Marketing Manager at StarCompliance, where they started in August 2021. Prior to that, they worked as a Field Marketing Manager - Contract Conversion at PrecisionHawk from September 2020 to August 2021. Lacey also has experience as an ABM Marketing Specialist at SAS from December 2019 to May 2020.

Before joining SAS, they worked at Amber Road as a Marketing Specialist from August 2018 to August 2019. In this role, Lacey achieved several accomplishments, including organizing the first account-based marketing campaign and developing thought leadership campaigns for social media. Lacey also collaborated with various departments and managed ABM marketing teams.

Lacey's earlier work experience includes roles as a Digital Marketing Account Manager at Textivia from January 2018 to August 2018 and as a Marketing Specialist + Account Manager at Autoshop Solutions from September 2016 to January 2018. Prior to that, they worked as a Digital Advertising Account Manager-Level 2 at Dex Media from October 2015 to July 2016. In this role, Lacey achieved various accomplishments such as meeting all customer contact and project benchmarks and developing training materials to improve efficiency.

Preceding their time at Dex Media, Lacey served as a Store Manager at Mattress Firm from May 2014 to October 2015. Lacey also has experience as the Owner of Scarlet Scripts Media Consulting, where they managed external social media communication for Diane McKinney Photography from June 2012 to May 2014.

Lacey's earliest work experience includes roles at Diane McKinney Photography, where they worked as a Studio Manager from August 2010 to May 2014, and as a 2nd Shooter from August 2009 to August 2010. In these positions, they gained photography and customer service skills.

Overall, Lacey Pierce has a strong background in marketing, with experience in ABM, digital marketing, and social media. Lacey has consistently demonstrated their ability to achieve results and contribute to the success of their teams and organizations.

Lacey Pierce has a Bachelor's Degree in Communication, General and a Bachelor's Degree in English Language and Literature, General, both obtained from the University of North Carolina at Greensboro. Lacey earned these degrees from 2012 to 2015. In addition to their academic education, Lacey has obtained various certifications in different areas. Lacey is ON24 Producer Certified from ON24 in March 2020. Lacey has also obtained several certifications from Google, including Google Adwords Display Certification, Google Adwords Mobile Certification, Google Analytics Certification, Google Adwords Shopping Certification, and Google Adwords Video Certification, all obtained in 2016. Lacey also has certifications in Email Marketing and Inbound from HubSpot, both obtained in 2016. Lastly, Lacey obtained Bing Ads Accreditation from MSN in March 2016.

Links

Previous companies

PrecisionHawk logo
Autoshop Solutions logo
Scandinavian Airlines logo

Org chart

Peers

Timeline

  • Associate Director, ABM & Digital Marketing

    October 1, 2023 - present

  • Digital ABM Marketing Manager

    August, 2021

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