Jarmo Salmi

Jarmo Salmi has extensive experience in the retail sector, currently serving as CCO and Head of Sourcing and Category at STARK Finland since August 2017. Previously, Jarmo held various leadership roles at Stockmann from January 1985 to December 2016, including Sales and Development Director for Hobby Hall, Divisional Merchandise Manager, and multiple positions in sales, buying, and product management. Jarmo's diverse background reflects a strong expertise in commercial strategy, marketing, and category management in both B2B and B2C environments.