Deena Sami

Deena Sami is an accomplished manager currently leading the EMEA Brand Activation team at Steelcase since September 2017. Sami has a robust background in product communications, having previously served as Manager of EMEA Product Communications and Team Lead of EMEA Product Communications. The role involves developing integrated marketing campaigns and overseeing content creation across various platforms. Prior to joining Steelcase, Sami gained extensive experience at CNN, where responsibilities included producing segments for Anderson Cooper 360, and at ABC News - NewsOne, where production and research tasks were undertaken. Educational credentials include a Bachelor of Arts in Journalism and Middle Eastern and Islamic Studies from New York University.