Jean-Marc Lacroix

Jean-Marc Lacroix is an experienced professional in eCommerce and digital operations, currently serving as the Director of Ecommerce and Client Experience at Stetson since January 2025. Previously, Jean-Marc held leadership roles at prestigious companies such as Versace and Gucci, where responsibilities included managing extensive digital retail operations, developing omnichannel strategies, and enhancing client experiences. Jean-Marc's expertise spans across various aspects of eCommerce, including buying, merchandising, marketing, inventory management, and client services. With a foundation in marketing from the University of Paris I: Panthéon-Sorbonne, Jean-Marc has played pivotal roles in major projects, contributing to both operational efficiencies and significant sales growth throughout a diverse career that includes tenures at L’OCCITANE Group, The Webster, goop.com, and Nestle S.A.