Stitcht
Mike Christensen is an experienced entrepreneur and product management consultant with a diverse background in marketing and business analysis. As Founder and CEO of Stitcht since October 2021, Mike focuses on humanizing marketing for direct-to-consumer brands by leveraging user-generated content. Alongside this role, Mike serves as Co-Founder and Fractional Chief Product Owner at Signal & Story, providing product leadership for startups. Previously, Mike held positions such as Senior Consultant at Valtech, Lead Business Analyst at The Open University, and Director at m-o-n-o, gaining extensive experience in product strategy, user-centered design, and project management. Mike holds a Bachelor's Degree in Management & Organisation Studies from Lancaster University.
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Stitcht
A Stitcht Thread is a call to action. It provokes your audience to engage with your brand by replying with a video. Our platform acts as the single front door to receive, moderate and collate videos from your users that you can then share anywhere. Stitcht takes a conversational approach to engagement and harnesses the power of community to source authentic user-generated video. We offer a managed approach, advising you and working together to form an engagement strategy for collection.