Letícia Fernandes

Letícia Fernandes is a seasoned marketing professional with extensive experience in trade marketing, events management, and content creation. Currently serving as a Senior Analyst of Trade Marketing and Events and Senior Analyst of Institutional Marketing at Stone since December 2020, Letícia has successfully planned and executed sponsored events, achieving a notable 67% increase in business generated from events in 2023. Previous roles include Content Marketing Analyst at E-Dialog Comunicação Digital, where Letícia developed strategic web content and managed social media for major clients, as well as an internship in Content Marketing and Journalism, contributing to various local entities' communication strategies. Letícia holds a Master's degree in Branding and Marketing from ESPM, along with a degree in Journalism from Universidade Federal de Juiz de Fora and Organizational Communication from Instituto Politécnico de Portalegre.