Storecheckers UK
Jeff Caplan has a diverse work experience spanning several industries. Jeff began their career at Ernst & Young in 1979 as a trainee accountant before becoming a Chartered Accountant in 1982. Jeff then worked as an Audit Supervisor, gaining experience in insurance and retail sectors. In 1984, Jeff joined Mothercare as a Financial Accountant, where they implemented financial controls and improved stock management, leading to increased retail sales. Jeff moved on to Duty Free Shoppers in 1987, taking on the role of Finance Director for their UK subsidiary. During their tenure, they established sales and accounting systems and navigated the complex Duty Free taxation regulations. In 1989, Jeff founded Storecheckers UK Ltd alongside Rena Shaw, focusing on Mystery Shopping, Market Research, and Training to enhance customer satisfaction and revenue for clients. As the Managing Director, they are responsible for strategic business development and key account management.
Jeff Caplan studied at the University of Hull from 1975 to 1979, where they earned a Bachelor of Science degree in Economics and Accounting. Prior to that, they attended Stand Grammar in Whitefield, but no further information about that time period is available.
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Storecheckers UK
Over the past 25 years the team at Storecheckers has helped some of the UK’s leading retailers and brand concessionaires become beacons for excellence in Customer Service whilst at the same time supporting them in meeting key sales and operational targets. Storecheckers' reputation for Mystery Shopping, Market Research and Training has been built on our clients’ successes with some of the most memorable being: • Sales increasing by 8% within 6 months • Sales of targeted special offers rising from 40% to 70% • Add-on sales rising by 10% in 2 years • Staff turnover dropping to 20% one of the lowest in the client’s sector • Stock and till loses falling by 50% within 6 months The team carefully tailors all its services for each client and is dedicated to ensuring that all clients achieve the very best levels of Customer Service to improve business performance. One area that really gives Storecheckers the edge is our bespoke reports and statistical analysis with 100% reliable and accurate information. This level of feedback gives clients the answers to questions that are vital to business improvement and may otherwise remain unanswered. With an ever increasing client portfolio Storecheckers’ 25 years experience in the industry makes it one of the most respected providers of Mystery Shopping, Research & Training amongst: • High Street Shops from national chains like Pets at Home & Timpsons to smaller retailers with multiple outlets • Brand Destinations including the National Maritime Museum and Madame Tussauds • Leisure Groups like Manchester United Football Club and Revolution Vodka Bars • Business & Tourism Awards across the UK ranging from Retailer of The Year for Publishing News to Visit Manchester and Welcome to Yorkshire’s Tourism Awards • Town and Shopping Centres from Blackpool to Winchester • Manufacturers like Mars • B2B offering support to lawyers, accountants and estate agents