Straight Arrow Products, Inc., since 1970, continues to create and provide exclusive hair and skin care products renowned for quality and performance in both the Equestrian and Personal Care markets. We’ve honed our roots by initially producing under the brand names Mane ‘n Tail®, Hoofmaker®, and Mineral Ice®. Naturally expanding to accommodate people, as the equestrian audience discovered a valuable ‘secret’, that the products they were using on their horses, created remarkable results when used on themselves, as well. Mane ‘n Tail is now a leading brand in the personal hair and skin care world. Straight Arrow continues to manufacture all products right here in the USA, adhering to strict quality assurances, guidelines and consistently meeting a high-performance standard. As our business has continued to grow, we have expanded our variety of equine products to include the brands Cowboy Magic and Exhibitor Labs. Our credo is to “Satisfy the Customer” which has been our company’s tradition from day one. Straight Arrow currently sells its products in over 175,000+ locations throughout North America and internationally.  Straight Arrow Products, Inc. 2020 Highland Ave. Bethlehem, PA 18020 phone: 610-882-9606  www.straightarrowinc.com.

Beauty & Cosmetics

Straight Arrow Products, Inc.

Devon Katzev

Vincent P.

Natalie Lubrano O'Neil

Victoria Ward

Deborah Ryan

Raeda Smadi Asad

Perry Sansone

Mark Austin

David Drzewiecki

The Management Team at Straight Arrow Products, Inc. is responsible for overseeing key operational aspects and ensuring the seamless production and distribution of our renowned hair and skin care products. This includes planning and managing the production processes, maintaining ecommerce warehousing efficiency, ensuring compliance with regulatory standards, and managing the company's IT infrastructure to support all business functions.

Management Team

Sales Team

Leadership Team

Management Team

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Sales Team

Leadership Team