Heidi King

Heidi King has extensive work experience in content marketing, strategy, and management. Heidi is currently working as the Content Marketing Strategy and Production Manager at Strata Identity since March 2021. Prior to this role, they worked as a Writer/Content Strategist for Meta Content Marketing from January 2019 to December 2022. Heidi has also served as the Content Marketing Manager at Klue from October 2019 to April 2020, where they developed and executed a content strategy to reach buyers at different stages of the funnel. Before that, Heidi worked as a Content Strategist at Absolute Software from June 2018 to August 2019, where they were responsible for content strategy, distribution, and governance. Heidi also has experience as the Director of Marketing and Communications at Lambda Solutions from June 2017 to May 2018, where they managed and directed the marketing strategy for the company. Prior to that, Heidi worked as a Marketing Manager at Access Information Management from June 2010 to July 2017, where they executed inbound marketing tactics and managed various content marketing initiatives. Additionally, Heidi has experience as a Gymnastics Instructor at Vancouver Phoenix Gymnastics, a Project Manager at BRANDFX Advertising, Design & Interactive, a Marketing & PR Manager at Toseki Entertainment Ltd, and a Marketing Coordinator at Canada Wide Media.

Heidi King's education history includes a degree in Marketing Management from the British Columbia Institute of Technology, which they obtained from 2003 to 2005. Prior to that, they completed a Bachelor of Arts degree in English Literature and Creative Writing at the University of Victoria from 1995 to 1999. In addition to their formal education, Heidi King has also obtained various certifications. These certifications include a Copyediting and Proofreading Course from the University of Waterloo, which they obtained in August 2019, and a Content Marketing & Social Media Course from The University of British Columbia, which they obtained in November 2017. Heidi King also has a certification in Pragmatic Marketing from Pragmatic Institute (Pragmatic Marketing + TDI), although the specific date of obtaining this certification is not provided.