Strategic Objectives
Terina Ram is an accomplished Account Manager and Senior Consultant at Strategic Objectives since May 2021, with prior experience as an Account Specialist at BPR Inc. from March 2019 to May 2021. Terina has demonstrated expertise in managing high-profile client accounts, creating media and influencer campaigns, and generating substantial traditional and social media coverage. With a background as an Account Coordinator at Brown & Cohen Communications & Public Affairs, Terina excelled in social media strategy, content creation, and community management. Terina began the professional journey as a Social Media and Public Relations Intern at Lord Elgin Hotel and has held receptionist roles at La-Z-Boy Furniture Galleries and Venus Concept. Early career efforts as Resource Development Coordinator at Rose of Durham focused on fundraising initiatives. Terina holds a Bachelor’s Degree in Communications from the University of Ottawa and completed education at Algonquin College of Applied Arts and Technology.
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Strategic Objectives
Strategic Objectives is one of Canada's best public relations and marketing communications agencies. Headquartered in Toronto, with associates across the country, we partner with our big brand clients to create breakthrough, integrated marketing strategies that cut through the clutter with effective communications that make good news, build positive awareness and drive sales. From strategy development through mainstream, social media and influencer relations; to paid, earned, owned and shared digital content marketing; and real life special events and experiential activations in every nook and cranny across Canada – our innovative, results-driven team of PR pros taps the awesome power of PR to share, spread, and amplify our clients’ positive brand marketing messages. Strategic Objectives is a proudly women-owned business, and a certified Women Business Enterprise in Canada (WBE Canada); and Canada's most award-winning PR agency. Named IABC/Toronto PR Agency of the Year 2023, for ten of the last 13 years; Best of the Best Campaign of the Year 2023, and Best Mid-Size PR Agency in the World 2023, at the IABC Gold Quill Awards, our Strategic Objectives team of master storytellers has a proven-successful track record building, maintaining and protecting brands. We live up to our motto #wemakenews everyday! We are always on the lookout for exciting new clients and colleagues. Please contact us if you’re searching for innovative, multi-facetted PR with a passion for perfection. And please follow us on X @SO_pr and Instagram @SO_pr.ca