Efrat Matsafi

Efrat Matsafi is currently working as a Data and Digital Strategy Consultant and innovation mentor at Strauss since September 2022. Before this role, Efrat was a Strategic consultant at Efrat Matsafi Strategic consultant. With a background in Data Marketing and Digital Consulting, Efrat previously held positions as Head of Data Marketing and Head of Digital at Harel Insurance & Finance. Additionally, Efrat has experience as Head of Marketing at BDO Israel and Strategy and Business Development Manager at Hitechzone. Efrat holds a Bachelor's Degree in Media and Business Management from The Collage of Management Academic Studies, as well as a Master's Degree in Organizational Consultation from the same institution. Furthering their education, Efrat also obtained a Master Coach Israel in Executive Coaching from Ika Israel.