Strava
Michelle C Turpin is a seasoned Senior Brand Creative at Strava, specializing in conceptual storytelling, creative strategy, and voice development for global brand campaigns and product launches since October 2021. In addition to this role, Michelle operates as a Freelance Associate Creative Director Writer and Advertising Creative since March 2014, emphasizing availability for side projects. Previous experience includes a Senior Creative position at Arts & Letters Creative Co., where Michelle crafted integrated campaigns for major brands such as Google and NBC News, as well as a stint at Google’s Leadership Academy for underrepresented talent. Early career roles include various copywriting positions across agencies like EP+Co., Chemistry, and Bernstein-Rein Advertising. Michelle's educational background encompasses training from The Creative Circus, The Audacious School of Astonishing Pursuits, Spelman College, The Second City Training Center, and Hamilton High School Academy of Music.
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