Alex Entwistle

Alex Entwistle is an accomplished SEO professional with extensive experience in driving organic search traffic and leading SEO strategies across various organizations. Currently serving as the Head of SEO at StudySmarter since June 2024, previous roles include SEO Lead and Product Manager at Save My Exams, where Alex managed the SEO product roadmap and led a team to enhance organic search performance. At Optiminder, significant contributions included defining SEO strategies for high-profile clients and executing successful site migrations while offering data analytics services. Alex also demonstrated exceptional growth in organic search traffic as the SEO & CRO Manager at Live Better With and cultivated a data-driven approach throughout various digital roles at Lloyds Online Doctor. A strong foundation in education was established at the University of Bristol and Westminster School.