Masha Borok

Masha Borok is an accomplished professional in performance marketing and product management with a significant tenure at Stylight since January 2017, where responsibilities include monitoring and optimizing paid marketing activities, managing substantial budgets, and utilizing SQL for data automation. Notable achievements include a 19% revenue growth with a 14% lower CPA and increasing Shopping Revenue from 180K to 500K per month. Prior experience encompasses roles such as Junior Buyer at Westwing Home & Living, where Masha successfully renegotiated prices, and an internship in Global Sourcing at METRO AG, contributing to the strategic sourcing of edible groceries. Masha holds a Master of Arts in International Business from Hochschule für Technik und Wirtschaft Berlin and a Specialist degree in World Economy and Management from Russian State University of Trade and Economics.