Adam Shapiro

Adam Shapiro is an experienced sales and business development professional with a strong background in audience engagement and marketing. Currently serving as Sales Director at Subtext since June 2021, Adam specializes in helping media companies and marketers connect with customers and optimize the sales funnel through first-party data acquisition and audience retention strategies. In addition to this role, Adam acts as Program Lead at Columbia Business School for Emeritus.org and has consulted for IEC Partners. Previous positions include founding Opt-In Media, co-founding AlertMe, and serving as VP of Business Development at ShopAdvisor, among others. Adam holds a Bachelor's Degree in Broadcast Journalism from Syracuse University.