Samuel Yip

Samuel Yip has extensive experience in marketing and client engagement within various industries. Currently serving as AVP at Sun Life since October 2018, Samuel has held multiple leadership roles focused on client digital adoption, enrollment, sales, and engagement strategy. Previous roles include Head of Marketing for Canada at eBay and Director of Digital Marketing at Janssen, Pharmaceutical Companies of Johnson and Johnson. Samuel's career also includes significant positions at Sony Electronics, where responsibilities encompassed digital and social media marketing, as well as product management. Educational credentials include an MBA from McMaster University, a B.Sc. in Engineering Physics from Queen's University, and executive programs in marketing from the University of Toronto and Northwestern University.