Zoe Ward-Waring

Managing Director / Head of Client Services at Sunny Side Up

Zoe Ward-Waring is an experienced public relations professional currently serving as the Managing Director at Sunny Side Up Communications, an award-winning PR and communications agency based in London, since May 2020. Prior to this, Zoe worked as an Independent PR Consultant from June 2019 to May 2020. Zoe’s extensive career at Publicasity spanned over two decades from June 1997 to May 2019, where roles included UK Managing Director, Owner, Director Board of Directors, Deputy Managing Director, Associate Director, and various account management positions. Zoe holds a BA in Communication Studies and French from Guildhall University London, completed in 1997, and attended Loreto College in St Albans from 1986 to 1993.

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Sunny Side Up

We help good brands grow. We do it by understanding people, media and culture… and then applying original thinking. The brands and companies we work with span food, nutrition, drink, technology, health, pharma, property, retail and beyond. We work with big corporates like Sanofi and Bosch, mid-sized challengers like Berry Gardens and Chapel Down and scaling businesses of pretty much all sizes. Briefs are focused on growth… of sales, of share and/or of reputation. Our scopes of work range from hard-core corporate, through trade and consumer media relations and on in to all sorts of social activity and digital advertising. We create news, host experiences, work with influencers, run ad campaigns, work with retailers and create content – whatever will best deliver against your commercial goals. We are independent and agile, energetic and insightful, original and focused. If you would like to find out more please email nick@sunnysideupcomms.co.uk and/or zoe@sunnysideupcomms.co.uk PRCA DARE Small Agency of the Year 2021


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