Greg Wacks

Greg Wacks is a highly experienced creative professional currently serving as Chief Creative Officer and Creative Consultant at Sunshine Sachs Morgan & Lylis since January 2024. As the Founder of Episode from 2017 to April 2024, Greg led a full-service creative advisory specializing in creative strategy and brand content activations. Previous roles include Executive Director of Branded Content at TheMessenger. and SVP, Head of Marketing at Wave Sports + Entertainment, where Greg managed brand presence and strategy for Gen Z audiences. Notably, Greg was the US Head of Creative Strategy at Snap Inc., contributing to the growth of its creative division. With an extensive background in content production at renowned companies like Viacom and Fuse TV, Greg holds a Bachelor's degree in English Literature & Creative Writing from Skidmore College and a Sommelier Certificate from the Sommelier Society of America.