GH

Gregg Hirschorn

Head of Content Strategy at SuperBloom House

Gregg Hirschorn has a diverse work experience spanning various roles and industries. Their most recent position is as the Head of Content Strategy at SuperBloom House, a role they started in October 2021. Prior to this, they served as a Group Connections Strategy Director at 72andSunny from August 2019 to October 2021. Before that, they worked at PHD as a Global Group Account Director from October 2016 to August 2019. In this role, they managed global media business for prominent brands such as Hyatt Hotels, Enterprise & National Rent-a-Car, KAYAK, Delta Airlines, and Waze.

From April 2015 to October 2016, Gregg joined Maxus Global as a Group Comms Director/ Strategy Director, Partner. Gregg contributed to campaign strategy development for various brands, including Pirelli Tires, Metzeler Tires, Cuddl Duds, Duracell Powermat, HoMedics, HMDX Audio, Jam Wireless Audio, and Hickory Farms.

Gregg gained experience as a VP Channel Integration at Woods Witt Dealy & Sons from April 2014 to April 2015, leading campaign strategy development for brands such as Pirelli Tires, Metzeler Tires, Cuddl Duds, Duracell Powermat, HoMedics, HMDX Audio, Jam Wireless Audio, and Hickory Farms. In this role, they collaborated with brand stakeholders to develop communications planning and brand messaging documents.

Prior to that, Gregg worked as an Account Director at Blue Wolf Communications from January 2010 to April 2014, where they demonstrated their account management skills. Gregg also has experience working as an Account Executive at Blue Wolf Communications Inc. from May 2008 to January 2010.

Earlier in their career, Gregg served as a Marketing Manager at Riese in 2008 and as an Event Director at CMFNY from 2005 to 2007.

Gregg Hirschorn attended Hofstra University from 2001 to 2005, where they earned a Bachelor of Science degree in Marketing. There is no further information available regarding their education history, including any enrollment at Indiana University Bloomington.

Links

Previous companies

Maxus Group logo
72andSunny logo

Timeline

  • Head of Content Strategy

    October, 2021 - present