SuperBottoms
Pallavi Utagi is the Founder and CEO of SuperBottoms since 2018. Prior to that, they worked at Sanofi as a Category Manager for the Women's Health Brand, Lactacyd, from February 2015 to March 2016. Pallavi also has experience as a Manager in Brand Building at Piramal Healthcare from November 2011 to May 2014. Before that, Pallavi worked as a Deputy Manager in Marketing at Strides Arcolab Limited from June 2009 to November 2011. Pallavi started their career as a Summer Intern at Pfizer in May 2008 and worked as a Software Engineer at Infosys from August 2005 to March 2007.
Pallavi Utagi pursued their education in a chronological order. From 2001 to 2005, they attended COEP Technological University, where they obtained a Bachelor of Engineering (BE) degree in Electronics and Telecommunication. Continuing their academic journey, they enrolled at Jamnalal Bajaj Institute of Management Studies (JBIMS) from 2007 to 2009. During this period, they completed their Masters in Management Studies (MMS) with a specialization in Marketing.
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SuperBottoms
SuperBottoms is India's No.1 sustainable brand of innovative products for baby and mom essentials. We aim to revolutionize baby care for the baby and the environment by making conscious products that cause no harm. Our mission is to become a trusted and valuable parenting partner and provide high-quality products for moms and babies. Our story began when our founder, Pallavi Utagi's son, born in 2013, faced rashes as a reaction to using conventional disposable diapers. As was the case with most founders, Pallavi chose to find a solution to the problem. Her hunt for a solution led her to discover international cloth diapers. Unlike cloth nappies used by Indian moms for their babies over generations, cloth diapers come with promises of no spill and keeping the baby dry. Pallavi realized that American products were great but not completely suited to Indian babies. That is when she put her mind to creating eco-friendly, reusable cloth diapers that promise to keep the baby dry and the parent happy. This innovation helped bring together a tribe of mothers and handhold them at every step of their journey of motherhood. Our ParentTribe is 74k + members strong and continues to grow. The Tribe helps us with insights and feedback at every level. Our team is uniquely built by mothers who were first consumers of the brand and then turned employees and we believe that this authenticity helps us connect with our consumers on a deeper level. We have raised Rs. 22.5 crore in the Series A round co-led by DSG Consumer Partners and Saama Capital.