Alyssa Thrasher

Alyssa Thrasher has a diverse work experience, starting as a Digital Composition Artist at Raley's in 1999 and progressing through roles such as Copywriter, Lead Copywriter/Editor, and Director of Advertising. In 2018, they transitioned to the California State Lottery as a Senior Marketing Specialist, eventually becoming the Chief of Product in 2020. In their current role, they manage the Lottery's product portfolio, develops marketing strategies, and ensures sales goals are met through innovative product planning.

Alyssa Thrasher graduated in 1999 with a BA in Medieval Studies from the University of California, Davis. Additionally, they hold a certification as a ProSci Certified Change Practitioner from Prosci.