Kristofer Öberg

Kristofer Öberg is an accomplished professional with extensive experience in customer experience and digital strategy. As Head Of Customer Experience and Design Director at Svenska Spel since October 2018, Kristofer has focused on building design capabilities tailored to customer needs. Previously, at Telia Sverige, Kristofer held several key roles including Digital Strategy Lead and Strategic UX Lead, emphasizing digitalization to enhance customer interactions and streamline processes. Earlier experiences include roles at TeliaSonera, Volvo Car Group, and Scania, where Kristofer contributed to significant projects related to user experience design and digital branding. Kristofer holds a Master's Degree in Industrial & Interaction Design from Umeå University, complementing a BA in Design from Mälardalen University.