Priska Cavelti

Director Marketing at SMG

Priska Cavelti-Heger is an experienced marketing professional currently serving as the Director of Marketing at SMG Swiss Marketplace Group since February 2022, overseeing anibis.ch and tutti. Previously, Priska served as CMO at Ricardo AG from October 2018 to February 2022 and operated as a freelance consultant in marketing and communication from June 2015 to October 2019. Other notable positions include Head of Marketing at Keramikland AG, Senior Communication Manager at Swisscom, and Head of Marketing Communication at Sunrise Communications AG and Swiss International Air Lines. Priska began their career as an advertising consultant at Contexta AG and FCB Leutenegger Krüll. Priska holds an Executive Master of Business Communication degree from Lucerne University of Applied Sciences and Arts and a certification in Marketing Communication Management from SAWI.

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