Mark Diggelmann

Mark Diggelmann is a seasoned professional with extensive experience in digital analytics, marketing, and project management. Currently serving as a Senior Digital Analyst at Switzerland Tourism since March 2022, Mark specializes in areas such as serverside and 'cookieless' tracking, consent management, and data engineering. Prior roles include Senior Digital Marketing Manager & Tech-Lead at Helvetas and Online Program Manager at MediaMarkt Switzerland, where Mark focused on SEO and content marketing strategies. With a strong educational background including a Master of Advanced Studies in Information Systems Management and an EPFL Certificate in Data Science, Mark holds expertise in business intelligence, digital analytics, and privacy engineering, alongside hands-on experience across various digital initiatives and platforms.