Simon Bosshart - 包西蒙

Simon Bosshart has a diverse work experience spanning over two decades. Simon currently holds the position of Chief Markets Officer East at Switzerland Tourism. Prior to this role, they served as the Director China and Director Global Accounts at the same organization. From 2011 to 2021, they supervised the ST Asia Pacific operations as the Director Asia Pacific and was a member of the Extended Management Team. Simon initially joined Switzerland Tourism in 2006 as the Director China.

In addition to their work at Switzerland Tourism, Bosshart has also served as a Board Member at Switzerland Travel Centre since 2020 and was a Board Member at Switzerland Convention & Incentive Bureau from 2013 to 2020.

Before joining Switzerland Tourism, Bosshart gained experience as the Branch Manager at Voyages et Cultures - Reisen und Kultur from 2002 to 2006. Simon also worked as Back Office Support at Wettstein Reisen from 2000 to 2002 and as a Translator Chinese - German at Trigon Film from 2000 to 2002.

Simon Bosshart - 包西蒙 has a diverse education history. Simon first attended Minerva Basel from 1990 to 1994, where they obtained an Eidg. Matura in the field of B. Following this, they attended Schule für Gestaltung Basel from 1989 to 1990, completing a Preparatory Course (Vorkurs) in Graphics and Arts. In 1995, Bosshart enrolled at Universität Bern and remained there until 2002, obtaining a Licentiate degree in Anthropology, Sinology, and Tourism. Additionally, they spent the academic year 1999-2000 at Beijing Normal University, studying Chinese Language. More recently, from 2014 to 2017, Bosshart pursued an Executive MBA ZFH in General Management at HWZ University of Applied Sciences in Business Administration Zurich.