SWYM.ai
Adam Franek is an accomplished professional in operations and client development, currently serving as the Director of Operations at SWYM.ai since May 2025. Prior experience includes key roles at Adlook, where responsibilities encompassed leading projects for the Smart DSP platform and developing programmatic media strategies for major US clients. Adam has also held leadership positions at Unilingo, focusing on partnerships for YouTube creators, and founded cDots, which emphasizes strategic sales communication. Additionally, Adam contributed to customer care strategies at RightHello, where involvement began at the company's inception. Academically, Adam holds a Master's Degree in Strategic Management from the University of Economics in Wroclaw and further certifications in Arts, Entertainment, and Media Management.
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SWYM.ai
As the leading innovator in Algorithmic Curation & Decisioning, SWYM (Stop Wasting Your Money) is transforming how advertising supply and demand decisions are made and optimized across the media ecosystem. SWYMs flagship solution, SCaLE (Smart Curation & Learning Engine) learns from both the buy-side and sell-side, dynamically curates top-performing inventory, and strategically prices each ad impression to secure a greater share of high-quality media. This AI-driven approach not only enhances campaign performance, but also addresses significant industry challenges such as information asymmetry, inventory quality, and supply chain complexity.