Meghan Cassin serves as the Senior Vice President of Content at SXSW since November 2024. Prior experience includes holding the position of Vice President of Content at Warner Bros. Discovery from December 2020 to November 2024, and Vice President for National Geographic at The Walt Disney Company from June 2019 to December 2020, where leadership of the creative development team for natural history and animal content was a key responsibility. Meghan's career spans various roles, including Senior Director and Director of Development at National Geographic Partners, Manager of Social Content at DigitasLBi_US, Director of Development and Business at Siskel/Jacobs Productions, and Associate Producer at Sirius XM Radio Inc. Educational qualifications include an M.S. in Integrated Marketing and Communications from Northwestern University, a degree in French Studies from The American University of Paris, and a BA in American Studies/Journalism from The George Washington University.