Cristina Cernega Couturier is an experienced professional who has worked in various roles related to consumer insights and market research. Cristina currently serves as the Global Consumer Insights Lead at Symrise AG, where they are responsible for defining the global strategy and implementation of consumer knowledge in the beauty care industry. Prior to this, they worked as a Customer Experience Knowledge Partner at Orange and as a Market Research Director at Ipsos. In these roles, they provided client advisory on innovation surveys and managed teams of analysts. Cristina also has experience as a Market Research Director at Kantar TNS, where they focused on brand strategy surveys in the luxury and FMCG sectors. Earlier in their career, they worked as a Blogger at In the mood for Couture and held various positions at RISC International, MSN, Alcatel, and SFR. Overall, Cristina's work experience showcases their expertise in consumer insights, market research, and brand strategy across multiple industries.
Cristina Cernega Couturier participated in the Erasmus Exchange Program at Ecole Supérieure de Commerce International (ESCI) from 2001 to 2002, focusing on International Marketing. Cristina then pursued a Master of Arts degree in Economics - International Trade at West University of Timisoara from 1997 to 2001. Cristina also obtained a certification in Formation générale à l'Écriture littéraire from Aleph-Écriture in 2021.
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