Fernando Tassinari

VP, LATAM at Taboola

One of the pioneers of the Brazilian digital market, Fernando offers more than 20 years of experience in international management across Latin America to the position of Vice President at Taboola. His work experience across gencies, publishers and technology companies has helped him to develop a deep understanding of the local advertising ecosystem, as well as experience in the management and administration of multinational operations.

Before joining Taboola, Fernando was Managing Director of Criteo, General Director of Turn, and a pioneer of programmatic media. He was CEO of the marketing agency MRM Worldwide Brazil (McCann Worldgroup), where he doubled revenue and the number of employees. Before that, he was General Manager Brazil at Razorfish (Publicis Group), where he led the implementation of the company's operations in the region. Previously, he served as General Manager of Realmedia Brasil, where he was responsible for managing the media and technology businesses, and for building the Realmedia ad network. Other experiences include roles as Director of Sales at Real Games in Brazil and Head of Business Unit at Yahoo! of Brazil.

Tassinari has a degree in Media Communication from Anhembi Morumbi and a MBA in Advertising and Marketing from ESPM.

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Timeline

  • VP, LATAM

    Current role

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