Soha Khairat

Soha Khairat has a diverse range of work experience across various companies. Soha started their career as a Marketing Intern at Unilever, where they assisted in launching a new product and handled influencers and PR kits. Soha then joined Mantis Cairo as an Assistant Marketing & PR Manager, where they planned the opening of the restaurant and managed its social media strategy.

After that, Soha worked at Careem as a Marketing Coordinator, where they planned the launch of Careem Bus in Egypt and led various BTL activities and market research. Soha also served as a Marketing Executive at Careem, participating in the master brand digital campaign and the product launch of Wasally.

Later, Soha worked as a Marketing Consultant at QUp World Inc., studying the company's profile and working closely with executives to create strategic brand positioning and marketing plans. Soha also led the renovation of UX/UI designs for the app.

Soha then became the Founder and Head Chef of SupperEscape, a conceptual restaurant, where they owned and operated the establishment and analyzed social media actions for insights and opportunities.

Soha continued their career at Unilever as a Marketing Analyst, learning about data-driven marketing activities and working with tech platforms such as Adobe Audience Manager and Adobe Analytics.

Most recently, Soha worked at Royal Herbs as a Marketing Specialist, where they launched a 360 campaign and supported daily digital work for the brand. Soha also extracted and analyzed data to improve e-commerce performance.

Currently, Soha is working as a Brand Manager at Tagaddod.

Soha Khairat received their American Diploma in Art/Art Studies, General from Manor House American School between 2011 and 2014. Soha then pursued a Bachelor's degree in International Business at Modern Sciences and Arts University from 2014 to 2018.