Ines G. Oliveira

Ines G. Oliveira has over 17 years of experience in the airline industry, currently serving as a Marketing Intelligence Coordinator at TAP Air Portugal, a position held since August 2006. Expertise in data analysis and market research has led to the development of data-driven marketing strategies and significant enhancements in customer satisfaction through customer-focused product improvements. Previous roles include Customer Insights Coordinator, where Ines led a team to identify customer needs and satisfaction drivers, and Customer Experience Analyst, responsible for data integration and analytical infrastructure. Additionally, Ines has experience as a TAP Notification Center Product Owner, implementing process improvements and collaborating on product development. Ines's academic background includes a Postgraduate degree in Modern and Contemporary History with a focus on International Relations and a Licentiate degree in Political Science.