Liliana Morales

Liliana Morales is a seasoned Business Solutions Specialist at Taptap Digital since May 2021, with a robust background in digital strategy and data analysis. Previous experience includes serving as a Digital & Data Strategist at Philip Morris International, focusing on in-house IQOS projects, and as a Senior Big Data Consultant at Séntisis, where Liliana developed valuable marketing strategies and insights for brands in Colombia. A notable role as Coordinator of Media Intelligence Analysts at Rebold involved overseeing digital reputation monitoring for the Presidency of the Republic. Early career stages include consultancy at Axón Comunicación Corporativa and journalism/community management at Agencia de Comunicaciones PANDI, complemented by practical experience in communication at COOMEVA. Liliana holds a degree in Social Communication and Journalism from Universidad Jorge Tadeo Lozano.